phone: +6421 254 7101
Date of birth: 22nd November 1980
Nationality: New Zealander
Address: 19 Tatai Road, Bowentown, New Zealand
Industrial Designer / Product Designer
I discovered industrial design in Denmark while on school exchange over 20 years ago.
My passion for design took me back overseas shortly after graduating. I spent a total of five years in Ireland, Scotland, England and Canada working for small product design consultancies such as Boxclever, Fearsomengine and Form3 as well as furniture designers Diplomat.
I thrive on problem solving and love working as part of a team and leading a team. I enjoy a challenge and like to push myself out of my comfort zone and like to challenge those around me to think differently.
I have just completed a "Leading for Creativity" course through IdeoU and am putting a lot of this knowledge into action.
Since graduating I have worked in product design and development for about 16 years.
Number Eight Lighting - Lamp (2003 NZ Best - Bronze)
Artex, Blade Runner (2009 Design Effectiveness Award Design Business Association)
ReTyre seating - Singapore IFFS Awards Finalist
Les Mills - SmartBar (2012 Red Dot, NZ Best - Gold, IF, Chicago Good Design)
Minnow - Lightshade Series (2013 NZ Best - Bronze)
Les Mills - SmartStep: (2015 NZ Best - Gold)
Les Mills - SmartBar2: (2018 NZ Best - Bronze)
Taska Prosthetics: (2018 NZ Best - Gold)
Minnow: Bloom Lightshade (2019 - Finalist in Lighting)
IkeGPS - Calibration Mechanism for Laser Alignment
IkeGPS - Phone Attachment and Alignment System
Les Mills - Weightplate attachment system
2010 - present
TAURANGA: JUNE 2018 - ONGOING
Researching and developing new commercial opportunities, utilising robotics and sensing systems to solve problems in the horticultural sector such as fruit picking, packing machines and autonomous vehicles.
Senior Product Developer and Design Manager
• Managing a small team of designers.
• Creating a Design Language. Design DNA for the company and for our product ranges.
• Driving innovation.
• Managing the graphic design requirements, GUI and UX design. Brand and website design direction. Social media oversight.
• Engineering, prototyping, testing and development.
• Product refinement, cost reduction, design for manufacture, vendor liaison and detail design.
CHRISTCHURCH 8 1/2 YEARS : JANUARY 2010 - JUNE 2018
Consumer, industrial, scientific, medical and sports product design. Design for mass manufacture and small batch production.
Senior Product Designer
Concept to production:
Developing product specifications, project scoping, proposal writing.
Industrial design research, market and industry evaluation, positioning and running workshops with stakeholders. Identifying opportunities, trends and synthesising.
Concept refinement, development and strategic design.
Prototyping, build coordination, testing and user group trials
Mechanical design (designing and CAD modelling), detailing, generating production file set for manufacture, visual and functional inspection and assembly documentation.
Manufacturer liaison – direct communication with local and off-shore vendors and quality control.
example: Les Mills Bodypump press link
CHRISTCHURCH 2 YEARS : JANUARY 2012 - ONGOING
Homeware and Lighting design
Strategic Design and Market Positioning
Concept design and implementation for low-cost production
CHRISTCHURCH PART-TIME APRIL 2009 – DECEMBER 2009
Electronic product development consultancy with expertise in software development and new media specialising in camera technology.
Product research, concept development and proposals
User Experience design and web strategy
Graphic and branding design, web design and implementation
I was responsible for designing the web community site for GoBandit sports camera and video hosting.
CONTRACTING - FREELANCE
CHRISTCHURCH NOVEMBER 2008 – DECEMBER 2009
Contracting to several local product design and development firms including ADD (Applied Design and Development), Yike Bike and Motovated
Concept development, mechanical design, product graphics
Graphic design, branding, web design
BYMETHOD DESIGN (SPIN OFF FROM FORM3 DESIGN)
VANCOUVER, CANADA FEBRUARY 2008 – OCTOBER 2008
Industrial design consultancy, specialising in waterproof and technical industrial and consumer electronics.
Industrial and Mechanical Designer/Project Leader
Concept development, leading a team through research, sketching and development
Solidworks modelling and plastic detailing for production and assembly
VANCOUVER, CANADA MAY 2007 – FEBRUARY 2008
A medium sized product development consultancy with some large, high-profile clients.
Concept development, freehand and CAD, detailing for prototype and production
Client mediation, collaboration and presenting concepts
TRAVEL AND TEMPORARY WORK JANUARY 2007 - MAY 2007
Travel in Europe and Canada. Worked during most of this period as a landscape gardener.
LONDON, UK PART-TIME JUNE 2006 – DECEMBER 2006
Renowned furniture design house.
Designer /model maker
LONDON, UK FEBRUARY 2006 – DECEMBER 2006
Records management tracking, database management and staff training.
TRAVEL AND TEMPORARY WORK AUGUST 2005 - JANUARY 2006
Travel in Scotland. Worked during this period as a farm supervisor, waiter and restaurant floor manager.
GLASGOW, UK JUNE 2005 - AUGUST 2005
A small product design and product engineering consultancy with a diverse clientele.
Concept development sketching, model making, CAD design and rendering
Mechanical design, component selection, prototyping, collaboration and client mediation
TRAVEL AND TEMPORARY WORK JANUARY 2005 – JUNE 2005
Travel in Ireland, Scotland, Morocco, Spain and Denmark. During this period I worked as a customer service representative for 3 Mobile.
DUBLIN, IRELAND JANUARY 2004 – JANUARY 2005
A small consultancy that specialises in products with LCD interfaces.
Industrial and Mechanical Designer
Concept design and development, managing smaller projects, working in a team on large projects
NUMBER EIGHT LIGHTING
WELLINGTON - NEW ZEALAND NOVEMBER 2002 – DECEMBER 2003
I started a company to sell a range of lamps designed by myself and sold them throughout the country.
Designed, produced and marketed a range of lamps and light shades made from one piece of wire and fabric
Designed packaging, branding and advertising brochures
Awarded runner-up best consumer product 2003 NZ Best Awards
Research / market analysis / opportunity identification
Ideation / concept design / development
Sketching / freehand rendering
Project management and team leadership
Presentation generation and delivery
Mechanical design / DFM
Sheetmetal and fabrication design
Design for Extrusion and CNC machining
Jig design for machining and assembly
Plastics design for injection, overmoulding and compression moulding
Small batch design and build
CAD modelling for design flexibility - parametric
CAD surface modelling - 3D Scanned surface replication
Sourcing materials, components and vendors
Design for assembly
Producing tool-ready/ metal-safe data
User Experience Design
Graphic design – web/branding
English - Native
Danish - Conversational
MASSEY UNIVERSITY – SCHOOL OF DESIGN - WELLINGTON
NEW ZEALAND 1999 – 2002
Bachelor of Design with honours
4 year design course, majoring in Industrial Design
The course encompassed a broad spectrum and focused on creating marketable, user centred products.
LEMVIG GYMNASIUM (1 YEAR SCHOOL EXCHANGE TO DENMARK): 1998-1999
GOLDEN BAY HIGH SCHOOL 1991-1997
I spend most of my time either with my wife, 3 kids and guide dog puppy, or tinkering in my workshop.
I play tennis, enjoy mountain biking, hiking, running and snow boarding.
I also like to share my skills through meetups, workshops and running classes in my children's school.
2010 - present